
A beautiful, compliant med spa is worthless without patients. Once your doors are open, our focus shifts from launching your practice to growing it.
The Obsidian monthly subscription isn't just for back-office admin; it includes a dedicated block of expert marketing hours to fill your calendar. We don't just build your practice; we help you build your patient list.
Your turnkey launch plan. No revenue-sharing, just profitable ownership.

Unlike "all-in-one" platforms that stop at launch, or marketing agencies that don't understand med spa, our model gives you a complete "back-office-in-a-box" plus the expert marketing team you need to scale.
Your website is your single most important marketing asset. We build your initial Squarespace site (from 1 to 5 pages, depending on your bundle) to be a high-conversion patient-attraction tool. It will be fast, professional, and designed to turn visitors into booked appointments.
We help you "win" your local market. Your monthly marketing hours are used to optimize your website and Google Business Profile so that you show up first when a patient in your area searches for "Botox" or "CoolSculpting."
To establish you as the go-to expert in your area, we use your marketing hours to help you create and publish the educational content (blog posts, email newsletters, and social media) that builds trust and keeps your practice top-of-mind.
For our Premium clients, we build and manage automated email drips—powerful sequences that nurture new leads, welcome new patients, and re-engage past clients to book their next appointment.
Many competitors lock you into their "all-in-one" system, meaning their marketing only works with their software. Our approach is different. We are a service-first partner. Our team of med spa marketing experts uses your monthly hours to execute the strategies that actually work, independent of any single platform.
With Obsidian, your marketing fee is flat and predictable. Whether you have a $50k month or a $150k month, your subscription fee remains the same. You keep 100% of the upside. We help you grow, and then we let you keep it.
Stop guessing and let our experts handle the complex legal work. Schedule a free consultation today to get your state-specific compliance plan.